Monday 19 December 2011

Target audience research

I constructed a questionnaire on thriller films and then handed them around to other students in my college, the aim, to get feedback to attain the optimum results for my product.

The first question: What is the minimum age a Thriller should be aimed at?
 Feedback showed that they thought the acceptable age for a Thriller was 15+ to include all the conventions successfully. This was the target audience for our film anyway.

I also found that the audience we asked wanted their films to be exciting and gripping with elements of suspense however they wanted it easy to follow. Attaining this research has meant that we are now able to please this audience, whilst making it acceptable viewing for young adults who don't want to constantly have to piece the film together.

Our potential target audience is 15 to 25 year olds, this is because our group age range is 16-17 year olds therefore we can relate to the younger end of our target audience but the plot will attract older viewing.

No comments:

Post a Comment